Breaking On the Curve:

Laura Mercier Launches LM Ovarian Cancer Fund

LauraMercierlogo Laura Mercier Launches LM Ovarian Cancer Fund

In the month of September, Laura Mercier is launching their campaign for the ovarian cancer. They will be donating funds from their gorgeous limited edition items for the month of September. Here are the details:

While September brings the official end of summer, it also marks the start of something every woman should be aware of – Ovarian Cancer Awareness Month, and the launch of the Laura Mercier Ovarian Cancer Fund (LMOCF).

The launch of the fund is very personal to the Laura Mercier cosmetics family. Claudia Poccia, President & CEO of the organization, lost her sister to the disease last year, and Laura Mercier has watched a dear friend battle the disease for several years. Please click on “Our Fund” to hear their personal stories.

Raising awareness is more than a phrase in the case of ovarian cancer. Often referred to as the “silent killer,” ovarian cancer is the leading cause of death among gynecological cancers in the United States, and the fifth leading cause of cancer death among American women.

We’ve bulleted out a few simple ways your readers can get involved throughout the month. We’d truly appreciate any way you could share these details, so that we can raise awareness and fund research and educational efforts that will help diagnose, treat and support women with ovarian cancer.

  • National ‘Wear Teal Day’: spread awareness this Friday, September 7 by wearing teal and share a photo of your look on Laura Mercier’s Facebook page to show solidarity with other fans!

tealday Laura Mercier Launches LM Ovarian Cancer Fund

·         Facebook: change your Facebook cover photo to match Laura Mercier’s in support of women affected by Ovarian Cancer. Note to fashionistas: This photo was shot by legendary photographer, Patrick Demarchelier.

o   Simply click here, save and upload

LM84 OCF LP 640x308 Laura Mercier Launches LM Ovarian Cancer Fund

Shop for a Cause: 100 percent of the profits from the sale of the Bonne Mine Healthy Glow for Face & Cheeks Crème Colour Palette ($48) and Lip Glace in Rose Hope ($24) will be donated to the Fund.

LMpalette Laura Mercier Launches LM Ovarian Cancer Fund

·         Raise Awareness During Fashion’s Night Out: Before embarking upon your store-hopping adventure, visit one of Laura Mercier’s 21 participating FNO retailers (Sephora, Bloomingdale’s, Saks, Lord  & Taylor, Henri Bendel, Bergdorf Goodman) to pick up educational material and a teal ribbon to wear throughout the night. Share the facts with everyone woman who asks you what it means.

 

·         Twitter: retweet mentions that include the #LMOCF hashtag; each RT results in a $1 donation by Marie Claire to the Laura Mercier Ovarian Cancer Fund

tweet Laura Mercier Launches LM Ovarian Cancer Fund

 

We want to show our support and hope you will too! Please click on the links highlighted to participate and give your part towards a very important cause! Happy shopping beauties!! Xoxo

 

 

About KeKe Simot

Digital Marketing Expert (15yrs+). Editor of CURVY Magazine. Award Winning Producer. Geek. Stylenista.
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