For the first time in 10 years, Ford+ hosted its Spring 2012 open call at 205 Hudson Street in Tribeca on May 5, 2012. Vogue Italia was on hand to provide consulting and livestream photos throughout the day on Vogue.it. The casting proved a smashing success with Ford+ signing four new models. Ford+ director Gary Dakin, Beniamino Marini of Vogue Italia, and models Georgina Burke and Sophie Sheppard (both Ford+) all speak with news editor Damien Neva about the day.
Meet Christina Andrews (Ford+) attended the Ford+ Open Call and was signed the very same day.